Case Study – Oxfam
Oxfam is a charitable organisation founded more than 70 years ago during the Second World War. They have used digital channels in various ways since becoming the first UK charity to have a bespoke online shop, and in 2013 they extended their digital strategy to encompass supporter engagement.
With limited funds and a strong desire to deliver an excellent user experience, Oxfam GB turned to UX24/7 to provide our usability evaluation service of the community platform. This case study explains what we did and shares some of the results.